hvac-marketing-skills/VERSIONS.md
Corey Haines abb6e87c04 feat: add churn-prevention skill for cancel flows, save offers, and dunning
Covers voluntary churn (exit surveys, dynamic save offers, pause/downgrade,
cancel flow UI patterns) and involuntary churn (smart retries, dunning emails,
card updaters, grace periods). Includes Churnkey-style offer-to-reason mapping,
health scoring model, proactive retention triggers, and provider-specific
dunning setup for Stripe, Chargebee, Paddle, and Recurly.

Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
2026-02-18 13:56:32 -08:00

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# Marketing Skills Versions
Current versions of all skills. Agents can compare against local versions to check for updates.
| Skill | Version | Last Updated |
|-------|---------|--------------|
| ab-test-setup | 1.0.0 | 2026-01-27 |
| ad-creative | 1.0.0 | 2026-02-17 |
| analytics-tracking | 1.0.0 | 2026-01-27 |
| churn-prevention | 1.0.0 | 2026-02-18 |
| cold-email | 1.0.0 | 2026-02-14 |
| competitor-alternatives | 1.0.0 | 2026-01-27 |
| content-strategy | 1.0.0 | 2026-01-27 |
| copy-editing | 1.0.0 | 2026-01-27 |
| copywriting | 1.0.0 | 2026-01-27 |
| email-sequence | 1.0.0 | 2026-01-27 |
| form-cro | 1.0.0 | 2026-01-27 |
| free-tool-strategy | 1.0.0 | 2026-01-27 |
| launch-strategy | 1.0.0 | 2026-01-27 |
| marketing-ideas | 1.0.0 | 2026-01-27 |
| marketing-psychology | 1.0.0 | 2026-01-27 |
| onboarding-cro | 1.0.0 | 2026-01-27 |
| page-cro | 1.0.0 | 2026-01-27 |
| paid-ads | 1.0.0 | 2026-01-27 |
| paywall-upgrade-cro | 1.0.0 | 2026-01-27 |
| popup-cro | 1.0.0 | 2026-01-27 |
| pricing-strategy | 1.0.0 | 2026-01-27 |
| product-marketing-context | 1.0.0 | 2026-01-27 |
| programmatic-seo | 1.0.0 | 2026-01-27 |
| referral-program | 1.0.0 | 2026-01-27 |
| schema-markup | 1.0.0 | 2026-01-27 |
| seo-audit | 1.0.0 | 2026-01-27 |
| signup-flow-cro | 1.0.0 | 2026-01-27 |
| social-content | 1.0.0 | 2026-01-27 |
## Recent Changes
### 2026-02-18
- Added `churn-prevention` skill for cancel flows, save offers, dunning, and payment recovery
### 2026-02-17
- Added `ad-creative` skill for bulk ad creative generation and performance-based iteration
- Added 51 zero-dependency CLI tools for marketing platforms (`tools/clis/`)
- Added 31 new integration guides (`tools/integrations/`)
- Added 4 email outreach CLIs: hunter, snov, lemlist, instantly
- Security hardening: header auth for meta-ads, URL encoding, input validation
- All CLIs reviewed via independent codex audit (auth, security, error handling, consistency)
### 2026-01-27
- Initial version tracking added
- Added tools registry with 29 integration guides