- Forked from coreyhaines31/marketingskills v1.1.0 (MIT license) - Removed 4 SaaS-only skills (churn-prevention, paywall-upgrade-cro, onboarding-cro, signup-flow-cro) - Reworked 2 skills (popup-cro → hvac-estimate-popups, revops → hvac-lead-ops) - Adapted all 28 retained skills with HVAC industry context and Compendium integration - Created 10 new HVAC-specific skills: - hvac-content-from-data (flagship DB integration) - hvac-seasonal-campaign (demand cycle marketing) - hvac-review-management (GBP review strategy) - hvac-video-repurpose (long-form → social) - hvac-technical-content (audience-calibrated writing) - hvac-brand-voice (trade authenticity guide) - hvac-contractor-website-audit (discovery & analysis) - hvac-contractor-website-package (marketing package assembly) - hvac-compliance-claims (EPA/rebate/safety claim checking) - hvac-content-qc (fact-check & citation gate) - Renamed product-marketing-context → hvac-marketing-context (global) - Created COMPENDIUM_INTEGRATION.md (shared integration contract) - Added Compendium wrapper tools (search, scrape, classify) - Added compendium capability tags to YAML frontmatter - Updated README, AGENTS.md, CLAUDE.md, VERSIONS.md, marketplace.json - All 38 skills pass validate-skills.sh - Zero dangling references to removed/renamed skills Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
31 lines
1 KiB
Markdown
31 lines
1 KiB
Markdown
# HVAC Marketing Skills — Claude Code Instructions
|
|
|
|
## What This Repo Is
|
|
|
|
38 HVAC marketing skills for AI agents, forked from [coreyhaines31/marketingskills](https://github.com/coreyhaines31/marketingskills). Each skill is a SKILL.md file in `skills/{name}/`.
|
|
|
|
## Key Files
|
|
|
|
- `COMPENDIUM_INTEGRATION.md` — Database queries, API endpoints, fallback behavior
|
|
- `AGENTS.md` — Skill format spec and contribution guidelines
|
|
- `VERSIONS.md` — Skill version tracking
|
|
- `.claude-plugin/marketplace.json` — Plugin manifest
|
|
|
|
## Working With Skills
|
|
|
|
- Foundation skill is `hvac-marketing-context` — all others reference it
|
|
- Skills declare `compendium.mode` in frontmatter: `standalone`, `enhanced`, or `required`
|
|
- When Compendium services are unavailable, fall back to `WebSearch`/`WebFetch`
|
|
- SKILL.md files must stay under 500 lines
|
|
|
|
## Validation
|
|
|
|
```bash
|
|
./validate-skills.sh # All 38 skills must pass
|
|
```
|
|
|
|
## Git
|
|
|
|
- `upstream` remote = GitHub (read-only)
|
|
- `local` remote = Gitea (`http://192.168.10.31:3005/ben/hvac-marketing-skills.git`)
|
|
- Push only to `local`
|