- Forked from coreyhaines31/marketingskills v1.1.0 (MIT license) - Removed 4 SaaS-only skills (churn-prevention, paywall-upgrade-cro, onboarding-cro, signup-flow-cro) - Reworked 2 skills (popup-cro → hvac-estimate-popups, revops → hvac-lead-ops) - Adapted all 28 retained skills with HVAC industry context and Compendium integration - Created 10 new HVAC-specific skills: - hvac-content-from-data (flagship DB integration) - hvac-seasonal-campaign (demand cycle marketing) - hvac-review-management (GBP review strategy) - hvac-video-repurpose (long-form → social) - hvac-technical-content (audience-calibrated writing) - hvac-brand-voice (trade authenticity guide) - hvac-contractor-website-audit (discovery & analysis) - hvac-contractor-website-package (marketing package assembly) - hvac-compliance-claims (EPA/rebate/safety claim checking) - hvac-content-qc (fact-check & citation gate) - Renamed product-marketing-context → hvac-marketing-context (global) - Created COMPENDIUM_INTEGRATION.md (shared integration contract) - Added Compendium wrapper tools (search, scrape, classify) - Added compendium capability tags to YAML frontmatter - Updated README, AGENTS.md, CLAUDE.md, VERSIONS.md, marketplace.json - All 38 skills pass validate-skills.sh - Zero dangling references to removed/renamed skills Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
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HVAC Marketing Skills — Claude Code Instructions
What This Repo Is
38 HVAC marketing skills for AI agents, forked from coreyhaines31/marketingskills. Each skill is a SKILL.md file in skills/{name}/.
Key Files
COMPENDIUM_INTEGRATION.md— Database queries, API endpoints, fallback behaviorAGENTS.md— Skill format spec and contribution guidelinesVERSIONS.md— Skill version tracking.claude-plugin/marketplace.json— Plugin manifest
Working With Skills
- Foundation skill is
hvac-marketing-context— all others reference it - Skills declare
compendium.modein frontmatter:standalone,enhanced, orrequired - When Compendium services are unavailable, fall back to
WebSearch/WebFetch - SKILL.md files must stay under 500 lines
Validation
./validate-skills.sh # All 38 skills must pass
Git
upstreamremote = GitHub (read-only)localremote = Gitea (http://192.168.10.31:3005/ben/hvac-marketing-skills.git)- Push only to
local