hvac-marketing-skills/tools/clis

Marketing CLIs

Zero-dependency, single-file CLI tools for marketing platforms that don't ship their own.

Every CLI is a standalone Node.js script (Node 18+) with no npm install required — just chmod +x and go.

Install

Option 1: Run directly

node tools/clis/ahrefs.js backlinks list --target example.com

Option 2: Symlink for global access

# Symlink any CLI you want available globally
ln -sf "$(pwd)/tools/clis/ahrefs.js" ~/.local/bin/ahrefs
ln -sf "$(pwd)/tools/clis/resend.js" ~/.local/bin/resend

# Then use directly
ahrefs backlinks list --target example.com
resend send --from you@example.com --to them@example.com --subject "Hello" --html "<p>Hi</p>"

Option 3: Add the whole directory to PATH

export PATH="$PATH:/path/to/marketingskills/tools/clis"

Authentication

Every CLI reads credentials from environment variables:

CLI	Environment Variable
ahrefs	AHREFS_API_KEY
adobe-analytics	ADOBE_CLIENT_ID, ADOBE_ACCESS_TOKEN
amplitude	AMPLITUDE_API_KEY, AMPLITUDE_SECRET_KEY
customer-io	CUSTOMERIO_APP_KEY (App API), CUSTOMERIO_SITE_ID + CUSTOMERIO_API_KEY (Track API)
dataforseo	DATAFORSEO_LOGIN, DATAFORSEO_PASSWORD
dub	DUB_API_KEY
ga4	GA4_ACCESS_TOKEN
google-ads	GOOGLE_ADS_TOKEN, GOOGLE_ADS_DEVELOPER_TOKEN
google-search-console	GSC_ACCESS_TOKEN
keywords-everywhere	KEYWORDS_EVERYWHERE_API_KEY
kit	KIT_API_KEY, KIT_API_SECRET
linkedin-ads	LINKEDIN_ACCESS_TOKEN
mailchimp	MAILCHIMP_API_KEY
mention-me	MENTIONME_API_KEY
meta-ads	META_ACCESS_TOKEN
mixpanel	MIXPANEL_TOKEN (ingestion), MIXPANEL_API_KEY + MIXPANEL_SECRET (query)
resend	RESEND_API_KEY
rewardful	REWARDFUL_API_KEY
segment	SEGMENT_WRITE_KEY (tracking), SEGMENT_ACCESS_TOKEN (profile)
semrush	SEMRUSH_API_KEY
sendgrid	SENDGRID_API_KEY
tiktok-ads	TIKTOK_ACCESS_TOKEN
tolt	TOLT_API_KEY
zapier	ZAPIER_API_KEY

Command Pattern

All CLIs follow the same structure:

{tool} <resource> <action> [options]

Examples:

ahrefs backlinks list --target example.com --limit 50
semrush keywords overview --phrase "marketing automation" --database us
mailchimp campaigns list --limit 20
resend send --from you@example.com --to them@example.com --subject "Hello" --html "<p>Hi</p>"
dub links create --url https://example.com/landing --key summer-sale

Output

All CLIs output JSON to stdout for easy piping:

# Pipe to jq
ahrefs backlinks list --target example.com | jq '.backlinks[].url_from'

# Save to file
semrush keywords overview --phrase "saas marketing" --database us > keywords.json

# Use in scripts
DOMAINS=$(rewardful affiliates list | jq -r '.data[].email')

Available CLIs

CLI	Category	Tool
resend.js	Email	Resend
sendgrid.js	Email	SendGrid
mailchimp.js	Email	Mailchimp
kit.js	Email	Kit
customer-io.js	Email	Customer.io
ahrefs.js	SEO	Ahrefs
semrush.js	SEO	SEMrush
google-search-console.js	SEO	Google Search Console
dataforseo.js	SEO	DataForSEO
keywords-everywhere.js	SEO	Keywords Everywhere
ga4.js	Analytics	Google Analytics 4
mixpanel.js	Analytics	Mixpanel
amplitude.js	Analytics	Amplitude
segment.js	Analytics	Segment
adobe-analytics.js	Analytics	Adobe Analytics
rewardful.js	Referral	Rewardful
tolt.js	Referral	Tolt
mention-me.js	Referral	Mention Me
dub.js	Links	Dub.co
google-ads.js	Ads	Google Ads
meta-ads.js	Ads	Meta Ads
linkedin-ads.js	Ads	LinkedIn Ads
tiktok-ads.js	Ads	TikTok Ads
zapier.js	Automation	Zapier