hvac-marketing-skills/skills
Corey Haines 22703e81f8 Add launch-strategy skill for product launches and feature announcements
New skill covering the complete launch playbook:

- ORB Framework: Owned, Rented, and Borrowed channel strategy
- Five-phase launch approach: Internal, Alpha, Beta, Early Access, Launch
- Product Hunt launch strategy with case studies (SavvyCal, Reform)
- Post-launch product marketing tactics
- Ongoing launch strategy and announcement prioritization
- Complete launch checklist (pre-launch, launch day, post-launch)

Includes real-world examples from Superhuman, Notion, and TRMNL.

Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
2026-01-16 00:48:21 -08:00
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ab-test-setup.md Add competitor-alternatives skill, update tooling, add attribution 2026-01-15 15:43:04 -08:00
analytics-tracking.md Initial release: 14 marketing skills for Claude Code 2026-01-15 11:41:29 -08:00
competitor-alternatives.md Add index page guidance to competitor-alternatives skill 2026-01-15 16:04:43 -08:00
email-sequence.md Expand email-sequence with comprehensive email types reference 2026-01-15 16:14:20 -08:00
form-cro.md Add experiment ideas sections to all CRO skills 2026-01-15 16:20:29 -08:00
free-tool-strategy.md Initial release: 14 marketing skills for Claude Code 2026-01-15 11:41:29 -08:00
launch-strategy.md Add launch-strategy skill for product launches and feature announcements 2026-01-16 00:48:21 -08:00
marketing-ideas.md Add marketing-ideas skill with 140 SaaS marketing strategies 2026-01-16 00:37:21 -08:00
marketing-psychology.md Add marketing-psychology skill with 70+ mental models 2026-01-16 00:45:46 -08:00
onboarding-cro.md Add experiment ideas sections to all CRO skills 2026-01-15 16:20:29 -08:00
page-copywriting.md Expand page-copywriting with writing rules and section variety 2026-01-16 00:41:35 -08:00
page-cro.md Add experiment ideas sections to all CRO skills 2026-01-15 16:20:29 -08:00
paywall-upgrade-cro.md Add experiment ideas sections to all CRO skills 2026-01-15 16:20:29 -08:00
popup-cro.md Add experiment ideas sections to all CRO skills 2026-01-15 16:20:29 -08:00
programmatic-seo.md Add 12 programmatic SEO playbooks framework 2026-01-16 00:19:47 -08:00
schema-markup.md Initial release: 14 marketing skills for Claude Code 2026-01-15 11:41:29 -08:00
seo-audit.md Initial release: 14 marketing skills for Claude Code 2026-01-15 11:41:29 -08:00
signup-flow-cro.md Add experiment ideas sections to all CRO skills 2026-01-15 16:20:29 -08:00