Commit graph

29 commits

Author SHA1 Message Date
coreyhaines31
ea8df8290a chore: sync skills with marketplace.json and README 2026-02-19 20:56:56 +00:00
Corey Haines
4fef22901e fix: resolve merge conflicts with main after ai-seo merge
Both ai-seo and churn-prevention updated marketplace.json and
VERSIONS.md. Merged both entries, bumped skill count to 29.

Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
2026-02-19 12:56:34 -08:00
coreyhaines31
16a2f788d4 chore: sync skills with marketplace.json and README 2026-02-19 20:56:00 +00:00
Corey Haines
ce8dd3b41a feat: add ai-seo skill for AI search optimization (AEO, GEO, LLMO)
Split AEO/GEO content patterns out of seo-audit into a standalone ai-seo
skill. Covers AI visibility auditing, content extractability, authority
signals, third-party presence strategy, schema markup for AI, monitoring
tools (Otterly, Peec AI, ZipTie), and optimization by content type.

Moves aeo-geo-patterns.md from seo-audit/references to ai-seo/references
(renamed to content-patterns.md). Updates seo-audit to cross-reference
the new skill.

Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
2026-02-18 17:06:09 -08:00
Corey Haines
abb6e87c04 feat: add churn-prevention skill for cancel flows, save offers, and dunning
Covers voluntary churn (exit surveys, dynamic save offers, pause/downgrade,
cancel flow UI patterns) and involuntary churn (smart retries, dunning emails,
card updaters, grace periods). Includes Churnkey-style offer-to-reason mapping,
health scoring model, proactive retention triggers, and provider-specific
dunning setup for Stripe, Chargebee, Paddle, and Recurly.

Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
2026-02-18 13:56:32 -08:00
Corey Haines
2497b090dc feat: add ad-creative skill for bulk ad creative generation and iteration
Inspired by Anthropic growth marketing team workflows. Covers generating
headlines, descriptions, and primary text at scale across Google Ads, Meta,
LinkedIn, TikTok, and Twitter/X with platform character limits, performance
based iteration loops, and batch generation workflows.

Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
2026-02-17 23:17:35 -08:00
Valentin Manes
90b253d5ca
feat: add cold-email skill for B2B outreach and follow-up sequences 2026-02-14 14:58:16 +01:00
coreyhaines31
e73773f003 chore: sync skills with marketplace.json and README 2026-01-27 01:39:28 +00:00
Corey Haines
0906dd07ff Add SkillKit as installation option
Add Option 6 for SkillKit, which allows installing skills across
multiple AI agents (Claude Code, Cursor, Copilot, etc.).

Closes #3, closes #4

Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
2026-01-26 17:37:54 -08:00
Corey Haines
e9555417c4
Merge pull request #17 from quuu/patch-1
Update README.md with latest npx skills add rather than the legacy npx add-skill CLI
2026-01-26 17:34:32 -08:00
Corey Haines
8b59184a5e
Merge pull request #12 from bensabic/chore/repo-essentials
chore: add repo essentials and GitHub templates
2026-01-26 17:31:15 -08:00
Andrew Qu
94f0c12348
Update README.md 2026-01-26 16:05:06 -08:00
Ben Sabic
48a398ee3a refactor(workflows): rename sync workflow and add README sync
- Rename sync-claude-plugin.yml to sync-skills.yml
- Rename sync-marketplace.js to sync-skills.js
- Update script to also sync README skills table
- Add SKILLS:START/END markers for reliable regex matching
- Truncate skill descriptions to 120 chars in README table
2026-01-26 09:52:27 +11:00
Ben Sabic
6406f9e89b chore: add repo essentials and GitHub templates
- Add MIT LICENSE file
- Add CONTRIBUTING.md with skill creation guide
- Add AGENTS.md and CLAUDE.md for AI agent guidelines
- Add issue template for skill requests
- Add PR templates for new skills, updates, and docs
- Update README with links to contributing guide and license
2026-01-26 09:37:57 +11:00
Corey Haines
96897a5964 Add Coding for Marketers companion guide link to README
For users new to the terminal and coding agents.

Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
2026-01-24 14:14:47 -08:00
Corey Haines
96fa94e8b7 Add ref parameter to links for attribution tracking
Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
2026-01-21 13:50:39 -08:00
Corey Haines
559b158650 Add Swipe Files newsletter link to README
Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
2026-01-21 13:47:13 -08:00
Corey Haines
2af080a154 Add plugin installation option to README 2026-01-16 11:43:06 -08:00
Corey Haines
f52a5500bf Update README for add-skill integration
- Update installation docs with npx add-skill as primary method
- Fix skill links to use new directory structure
- Update contributing docs to reflect SKILL.md format

Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
2026-01-16 10:58:39 -08:00
Corey Haines
c99b7cca15 Add 4 new skills: paid-ads, social-content, referral-program, pricing-strategy
- paid-ads: Google Ads, Meta, LinkedIn campaign creation and optimization
- social-content: Platform-specific content creation and scheduling
- referral-program: Referral and affiliate program design with viral mechanics
- pricing-strategy: Van Westendorp, MaxDiff, value metrics, tier packaging

Total skills: 23

Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
2026-01-16 01:14:55 -08:00
Corey Haines
160c41c01d Rename page-copywriting to copywriting
- Renamed skills/page-copywriting.md to skills/copywriting.md
- Updated all references across 8 skill files
- Re-sorted README skills table alphabetically

Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
2026-01-16 01:01:02 -08:00
Corey Haines
07d6d44d8d Sort skills table alphabetically in README
Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
2026-01-16 00:55:01 -08:00
Corey Haines
91259cd869 Add copy-editing skill with Seven Sweeps framework
New skill for systematically editing marketing copy through focused passes:

Seven Sweeps Framework:
1. Clarity - Can readers understand it?
2. Voice & Tone - Is it consistent throughout?
3. So What - Does every claim answer why they should care?
4. Prove It - Is every claim supported with evidence?
5. Specificity - Is it concrete enough to be compelling?
6. Heightened Emotion - Does it make readers feel something?
7. Zero Risk - Have we removed every barrier to action?

Also includes:
- Quick-pass editing checks (word, sentence, paragraph level)
- Common copy problems and fixes
- Word replacement tables (utilize -> use, etc.)
- Complete copy editing checklist
- Collaborative editing workflow guidance

Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
2026-01-16 00:51:35 -08:00
Corey Haines
22703e81f8 Add launch-strategy skill for product launches and feature announcements
New skill covering the complete launch playbook:

- ORB Framework: Owned, Rented, and Borrowed channel strategy
- Five-phase launch approach: Internal, Alpha, Beta, Early Access, Launch
- Product Hunt launch strategy with case studies (SavvyCal, Reform)
- Post-launch product marketing tactics
- Ongoing launch strategy and announcement prioritization
- Complete launch checklist (pre-launch, launch day, post-launch)

Includes real-world examples from Superhuman, Notion, and TRMNL.

Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
2026-01-16 00:48:21 -08:00
Corey Haines
bc764849c3 Add marketing-psychology skill with 70+ mental models
New skill covering psychological principles and mental models:
- Foundational Thinking (15 models)
- Understanding Buyers (23 models)
- Influencing Behavior (13 models)
- Pricing Psychology (5 models)
- Design and Delivery (10 models)
- Growth and Scaling (8 models)

Includes quick reference table matching challenges to models.

Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
2026-01-16 00:45:46 -08:00
Corey Haines
4c3eb5b43e Add marketing-ideas skill with 140 SaaS marketing strategies
New skill containing 140 proven marketing ideas organized by category:
- Content & SEO (10 ideas)
- Competitor & Comparison (3 ideas)
- Free Tools & Engineering (12 ideas)
- Paid Advertising (14 ideas)
- Social Media & Community (12 ideas)
- Email Marketing (10 ideas)
- Partnerships & Programs (12 ideas)
- Events & Speaking (8 ideas)
- PR & Media (4 ideas)
- Launches & Promotions (10 ideas)
- Product-Led Growth (11 ideas)
- Content Formats (13 ideas)
- Unconventional & Creative (12 ideas)
- Platforms & Marketplaces (9 ideas)
- International & Localization (2 ideas)
- Developer & Technical (4 ideas)
- Audience-Specific (3 ideas)

Includes implementation guidance by stage, budget, and timeline.

Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
2026-01-16 00:37:21 -08:00
Corey Haines
deb3bedd6a Move author attribution to top, encourage contributions
- Move author/agency info near top of README for visibility
- Add contribution encouragement with link to Contributing section
- Expand Contributing section with ideas for contributions
- Remove redundant Author section from bottom

Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
2026-01-16 00:31:16 -08:00
Corey Haines
fada75b71d Add competitor-alternatives skill, update tooling, add attribution
- New skill: competitor-alternatives for vs pages and alternative pages
  - Four formats: singular alt, plural alts, you vs X, X vs Y
  - Modular competitor data architecture
  - Section templates beyond feature tables

- ab-test-setup: Replace Google Optimize with PostHog as primary tool

- README: Add author attribution with links to corey.co and Conversion Factory

Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
2026-01-15 15:43:04 -08:00
Corey Haines
9d051312e2 Initial release: 14 marketing skills for Claude Code
A collection of AI agent skills for technical marketers and founders:

CRO Skills:
- page-cro: Conversion optimization for marketing pages
- signup-flow-cro: Signup/registration flow optimization
- onboarding-cro: Post-signup activation and onboarding
- form-cro: Lead capture and contact form optimization
- popup-cro: Popup and modal optimization
- paywall-upgrade-cro: In-app paywalls and upgrade screens

Content Skills:
- page-copywriting: Marketing page copy
- email-sequence: Drip campaigns and email automation

SEO Skills:
- seo-audit: Technical and on-page SEO audits
- programmatic-seo: Building SEO pages at scale
- schema-markup: Structured data implementation

Measurement Skills:
- analytics-tracking: GA4, GTM, and event tracking
- ab-test-setup: A/B test planning and analysis

Growth Engineering:
- free-tool-strategy: Engineering-as-marketing tools

Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
2026-01-15 11:41:29 -08:00